To start building a house, you need the foundation.
So to start Teatulia's social, we needed a creative strategy, voice, and a look and feel that encapsulated the Teatulia brand at its core.
The short version is that Teatulia is constantly waking up the tea category and blowing the minds of the industry from their Tea Soda innovation to their Bangladeshi farm program.
We landed on
"TURN OVER A NEW LEAF" and
a look and brand voice that did just that.